Jim Bowman is a highly accomplished consumer insights executive with nearly three decades of experience as both a research client and vendor. He has spearheaded countless quantitative and qualitative studies, utilizing innovative and advanced methodologies, across a wide variety of industries – entertainment, CPG, automotive, DTC, travel & leisure, CRM, financial, and beyond. Jim is recognized for his business acumen, cross-functional collaboration, and consistent delivery of strategically actionable insights.

Heather Carrasco has over 20 years of experience in consumer insights and market research, working with top brands across industries. She uses inputs from both qualitative and quantitative research to deliver actionable recommendations and strategic guidance to business leaders. Her passion is to leverage data and insights to drive growth, innovation, and customer satisfaction for brands and platforms.